Carl is honored to have a successful 20 year relationship with California Garden- a top provider of fresh and canned foods across the Middle East.
His work with California Garden encompasses numerous projects and traverses a wide variety of categories and sub brands. From juices, hummus and energy drinks to a complete redesign of California Garden’s canned goods, Carl provides both design and strategy services to this well respected organization.
With each new project, Carl brings a fresh approach and always pushes the envelope, while respecting the needs of the target consumer and specific marketplace.
Role: Creative Director / Designer / Typographer
