Created for the confident woman who wants to control her weight but also indulge a little, Snack-a-Jacks is a UK-based snack line that satisfies cravings without tipping the scales.
Carl created this design to mirror the strength and diversity of all women, while boldly highlighting flavor to communicate a delightful snacking experience.
Employing charming custom typography, empowering witticisms and delectable illustrative elements throughout the pack, this design for Snack-a-Jacks delivers a message of esteem, liberation and joy.
Created for Perspective:Branding
Role: Designer / Illustrator / Typographer
